Basic SEO FAQs
Understanding basic SEO is a critical part of competing online, but not all of it is easy to implement. So the best way to get started is by scheduling a callback or video call to discuss your goals.
Still, it saves time to address some common questions first. So please check those out below — then click the button to let me know the best time to call. If you’d like to use that link to book a video call — and provide your website address — I’ll run a free site audit that we can discuss on the call.
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What is SEO and why is it important for my website?
How long does it take to see results from SEO efforts?
What are the key elements of a successful SEO strategy?
Can SEO help my local business? What is "Local SEO"?
If I search for my business name, it's already on page one - do I still need SEO?
Almost certainly. The only people who’ll search for the name of your business are those who already know you. It’s easy to rank well for your own business name, because that’s quite unique. What happens when you search for the main things you sell? Unless you’re getting page one rankings for those, SEO should be a priority.
Do I need to hire an SEO professional or can I do it myself?
How do search engines determine the ranking of websites?
Are there any SEO techniques that should be avoided?
What are the most common SEO mistakes?
The biggest SEO mistake is ignoring it. Still, it’s easy to get SEO wrong. Impatience and underinvestment are two of the most common SEO mistakes. SEO isn’t a quick fix and involves too much skilled work, done consistently over time, to be cheap. Still, it does tend to be cost-effective over time, as it builds lasting credibility and reaches people who are actively searching for your services.
Poor keyword research is another common SEO mistake. Many small firms waste money on targeting terms for which the competition is far too strong, or that aren’t as popular or effective as they assume. Effective keyword research involves analysing stats, not guesswork.
How often should I update my website’s content for SEO purposes?
Can social media impact my SEO efforts?
How do I measure the success of my SEO efforts?
How much does professional SEO cost?
SEO works through consistent investment in the quality of your website, so many professionals target medium-sized firms and above, requiring a budget of £500 per month or more. However, smaller firms can often benefit from special, more cost-effective strategies. That’s why my small businenss SEO packages start at just £195/month.
I'm a sole trader or small business on a tight budget - can I get cheap SEO?
Yes and no. Most firms are in the same position, with little or no marketing budget. So my SEO packages and my Budget SEO package are specifically designed to help small firms cost-effectively and sustainably.
Still, SEO is an accelerator pedal in the race for sales, not a quick-fix. How soon you catch up with — and overtake — your competitors will depend on how much and how consistently you press that pedal.
Boost Your Search Positioning with Netcentrics.co.uk
Pete has been incredibly helpful and supportive, above and beyond what was required. We're a tiny business, and from helping with the initial web design to SEO advice and inevitable tweaks and changes as the business develops, Pete has been patient and full of sage advice. We cannot recommend him more highly! Thanks, Pete! Since you updated my site, business has gone crazy – I now have more work than I know what to do with! I use Netcentrics for all my business needs. Always a professional, super-prompt and to date flawless service. Excellent. A fantastic service! We are a small business just starting out with a new venture. Pete at Netcentrics has gone above and beyond to provide us with not only a fantastic website, but also invaluable business and marketing advice. The whole process has been incredibly positive and beyond what we expected compared to previous experiences. He is incredibly knowledgeable and supportive. 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