Here’s a complete list of the digital marketing services that I can offer UK SMEs. It will take me a while to add pages for all of them, though. In the meantime, if any of the following interest you, please contact me for more details.
- Web Design & Redesign
- Hosting, Domains & Support Services
- Logo Design
- Graphic Logos
- Search Engine Optimisation (SEO)
- Content Marketing
- Social Media Marketing (SMM)
- Display Advertising
- Display Ad Design
- Ad Distribution & Retargeting
- Video Marketing (NEW! — see the demos!)
In other words, when it comes to web design, development or digital marketing, the answer to, “Can you provide X…?” — is usually “Yes!”
How? Years of experience, mostly. I have a very broad skill-set and use various best-of-breed systems to deliver results cost-effectively.
Still, your success is my success. So I only offer digital marketing services that I’d use myself.
What About Specialist Web Design & Digital Marketing?I used to be a specialist — but I grew out of it. Click To Tweet
No, really — when the web first appeared, I was a tech support specialist. Then I mentored internet support specialists. Then became a specialist web designer & developer. I learned a lot in each of those fields, but you know what else I’ve learned?
Specialists are great when you need them, but that’s actually pretty rare. Most of the time their skills are under-used, but they’re usually also of limited use. That’s because they see everything from just one perspective, have one skill to sell, and only one tool to apply to any problem. Unless they’ve also had plenty of experience outside their specialist field, that is. Broader experience generally makes someone more expert, or at least more capable.
So that “Jack of trades” saying that specialists love to use to justify themselves is actually a misquote. It was originally, “A jack of all trades, though master of none, is often better than a master of one.”
So why don’t I specialise? I did. Then I saw that building websites wasn’t about building websites. It’s about solving digital marketing problems. So you don’t need a web design specialist, an SEO specialist or a digital marketing specialist. You need someone who understands all of these things, and is good at solving problems. That’s either a full team — which gets expensive fast — or someone with a lot of experience.
There aren’t many of the latter freelancing in web design and digital marketing. Even fewer make it their mission to help smaller businesses. So I suppose I’m a specialist in that.
My Web Design & Digital Marketing Skillset
In case you’re looking for a particular technical skill set or a preferred platform, here’s a list of the more well-known ones that I use most often:
- Back end: Linux, Apache, MySQL and PHP (aka the “LAMP” stack)
- Platforms: WordPress (including WooCommerce) and PrestaShop
- Tools: Adobe Creative Suite, MS Office, Google Analytics, Google Search Console and G Suite
That hardly scratches the surface, though. Over the years, I’ve also used many more specialist tools, platforms, frameworks and resources. If I listed them all, explaining what they were would take ages. I’m also pretty adept at learning new systems, in any case.