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Professional Websites

Professional websites need professional web designAs a pro­fes­sional web designer, I build sites to high standards, with effective visuals, responsive (mobile friendly) and search-engine friendly coding, and user-friendly nav­ig­ation. That includes my simple website solu­tions.

Between those and my e‑commerce sites though, there are growth-focused sites that don’t take online pay­ments, but still have fea­tures that help them out­perform simpler sites as online advert­ising tools. These are what I call pro­fes­sional sites.

The dis­tin­guishing feature of these sites is that they are built to let you add unlimited pages of content. Search engines favour larger sites, with fre­quently-updated content, and good content attracts back­links from other sites, which search engines abso­lutely love. This is the essence of content mar­keting.

If you want to run a blog, or a news page, you need some sort of content man­agement system, or CMS. A CMS — and the database and systems that enable it — can let you do a lot of other things too, like run mem­bership sites or add new pages to your site menus on the fly. So that’s what these pro­fes­sional web­sites provide.

Editable web­sites need security main­tenance, so I build these on my Pro Hosting Plus package.

Serious about online business? You need a serious business website!

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Business Sites — Professional Blogs & CMS Websites

WordPressThere are quite a few blog and CMS plat­forms, but the most famous of all is Word­Press. Many designers use nothing else. Others won’t touch it, pre­ferring systems like Joomla, Drupal, CraftCMS, Octo­berCMS or CMS­MadeSimple. I’m happy adapting to a range of systems, but Word­Press is usually the most cost-effective and flexible default.

Word­Press powers over 30% of web­sites and almost 60% of all CMS sites. That’s because it’s extremely user friendly and flexible. Thou­sands of plugins let Word­Press (WP) provide advanced e‑commerce, book appoint­ments, run online com­munities and more. Unless the fea­tures you need are quite unique, there’s probably a Word­Press plugin for them.

WordPress Development

Word­Press also lets pro­grammers write bespoke plugins to provide fea­tures that existing plugins don’t. “Word­Press developers” like me can also dig into the code when things go wrong. It’s worth checking, though — some use the title just to mean they build sites with Word­Press, but can’t actually code.

Community Websites

Clubs, char­ities, events organ­isers and pro­fes­sional asso­ci­ations often want to share certain content only within their com­munity. Some charge sub­scrip­tions for this, whilst others are free, but all such mem­bership sites need a system to let people register, login and manage their on-site pro­files. Some run forums to let members chat with each other, or allow members to publish content either pub­licly, or within spe­cific groups.

Such com­munity sites are a great way to support a club or promote a cause. Unlike blogs, these sites aren’t limited to a few staff logins though, so security and per­formance con­cerns are even more vital for this type of site.

Planning an online com­munity?

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