+44(0)1633 276003 [email protected]

Budget SEO

SEO for Microbusinesses

Want to get started with SEO but feel even a flexible Starter SEO Plus package would stretch your budget? I hear you. That’s what the budget SEO options below are for.

First, though let’s be very clear about a few things:

  • “Cutting costs” on mar­keting (or any sound investment) actually costs you more through missed sales.
  • SEO isn’t a short-term tactic — even with big budgets, it gen­erally takes 6 – 12 months to start seeing results. Some of that is by design — search engines want to promote trust­worthy sites, and that trust builds slowly.
  • SEO won’t work unless you per­severe with it. You’re com­peting for search pos­i­tioning and sales, and your com­pet­itors are already ahead of you. SEO is the accel­erator pedal, but tapping it lightly and occa­sionally won’t catch up with anyone, let alone overtake. Light, per­sistent pressure will even­tually get ahead of those who aren’t accel­er­ating faster, but the slower you accel­erate, the longer that will take.

That means you need to invest in the most effective SEO solu­tions you can afford to sustain. If you can afford them, my SEO Plus Plans will help you more. If not — my Budget SEO package is your next best option.

Even if you are on the right track, you’ll get run over if you just sit there — Will Rogers

The Pros & Cons of Budget SEO

Budget SEO Can Be A Life-Saver

Having spe­cialised in helping small busi­nesses since 2005, I know budgets are often tight for micro­busi­nesses with under 10 employees. Yet putting off SEO and digital mar­keting just loses sales. Then, the further you fall behind, the harder it becomes to afford mar­keting. Without help, that vicious spiral often drags small busi­nesses under.

Cheaper SEO Takes Longer

SEO rewards per­severance and con­sistent investment in quality. The less you invest, the longer it takes to show results. Even those who reg­u­larly invest thou­sands in SEO expect it to take six months or more. So over­stretching in the short term won’t help you sustain it long enough to be effective. Sustainability matters.

Why does it take time? Because you are up against firms investing heavily in SEO — including many other small firms. Also, because search engines work hard to prevent quick-fixes that could be used to rig the results.

Most Cheap SEO Services Are Risky

Too many budget seo sharks make false promises about fast, cheap results, use banned tactics, then dis­appear when problems arise. Most are “SEO spe­cialists” in young com­panies, spamming people from free email addresses like Gmail to hide their tracks.

Whilst proper SEO can help, your success also depends on your market, your com­pet­itors, and you. So Budget SEO is a life-belt, not a power-boat — but better than drowning, or swimming with sharks.

Oh my goodness, thank you so much! In over 20 years of online retailing this is the best and most com­pre­hensive bit of help I’ve ever had relating to the dreaded SEO. I really appre­ciate it — many thanks again — Barbara H. SEO: (5/5)

A Safer Budget SEO Package

This low-cost SEO package can help you to gradually pull ahead of com­pet­itors who aren’t investing in effective SEO. It uses spe­cialist small business SEO tech­niques driven by your site’s stats . We’ll target the search phrases your site is most likely to gain traffic for. As those build up your domain’s authority (“DA”), it will gradually get easier to rank for more powerful phrases.

So pro­gress will be slower, but may be more sus­tainable, at just £120 per month.

Still, this Budget SEO plan is essen­tially a smaller version of my Starter SEO Plus package. So each month, we can either do up to 2 hours of on-site SEO, build one link (DA 10+) or 25 basic “cita­tions” (on popular dir­ect­ories), or create one article of up to 750 words for your blog. If you haven’t done SEO before, we may need to start by con­necting ana­lytics systems to give us the stats we’ll need in later months.

The package has a six-month minimum term, then renews quarterly — although you can upgrade to one of my SEO Plus packages at any time.

Still not sure if Budget SEO can help you?

Let’s talk!