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Local SEO

Mastering Local SEO

Local SEO Review ManagementLocal SEO helps your site to rank for local keywords, like “dentist Cardiff” or “vet Bristol”. Good local SEO can get you fea­tured in both the organic (unpaid) search results and the “map pack” that appears above them. That’s obvi­ously good for sales. So how can you master local SEO?

Well, it differs from non-local (aka “national”) SEO, because for local searches, search engines need to be con­fident of your firm’s loc­ation. Your online repu­tation matters a lot more, too. So whilst good on-site SEO and back­links are still as vital as for normal SEO, cita­tions and reviews are the keys to good local search positioning.

Unfortunately, both cita­tions and reviews have common pit­falls that can easily undermine your rankings.

Citation Consistency for Local SEO

Citations are places that mention your company, even if they don’t provide a link.… Read the rest 

5 Signs You Need A Local SEO Expert

Do you need a local SEO expert?Most business owners know that SEO is important. An estimated 80 – 90% of con­sumers check online before buying a product. So if you aren’t doing SEO right, you’re leaving money on the table and it would pay to get some reliable, expert advice. If you have local cus­tomers though, what you really need is a local SEO expert.

That doesn’t just mean an SEO expert in your area. It means someone who knows how to optimise a site for search terms that include loc­ation inform­ation. Like “yoga Newport” for instance, or the even more com­pet­itive, “web design Newport”.

Why Local SEO?

For many busi­nesses, local SEO can be more effective than general, or “national” SEO. That’s espe­cially true for SMEs, because lots of us serve spe­cific areas.… Read the rest