Small businesses and startups often seek affordable websites — but what makes a website “affordable”? How do you set a website budget?
Why? Because contrary to popular impressions, personal websites often cost money. Successful business websites do not.
Yes, you read that right. In the same way, a “cheap” business site can easily cost you more than financing a more professional one.
That isn’t intuitive, so allow me to explain…
How To Budget For A Personal Website
Personal websites aren’t built to make money, either online or offline. Traffic isn’t their priority, and even if monetised with ads or affiliate income, that isn’t their key goal. They aren’t expected to pay for themselves.