Reducing Website Development Risks
Planning a website or redesign? Wondering about website pricing and the website development process? Do you want to avoid common web design project risks? Then you’re in the right place!
Since 2005, I’ve been helping small businesses get the best start possible by helping to reduce risks as well as costs. I do that by providing:
- Affordable simple sites to cover common requirements — basic static sites, editable CMS sites and cost-effective ecommerce
- Professional website design & web development for more advanced needs
- Promotional services ranging from SEO and social media to content marketing and video
…and a special consultation process to help you select the right solution to meet your goals. Because whilst picking the wrong solution wastes money, it’s still a common mistake.
Websites generate lots of stats. Experienced designers spend years analysing them to learn what really works, and what doesn’t — and it often isn’t what you’d expect. DIY tools and inexperienced designers can’t teach you that. So relying on luck, instinct and hearsay puts your business at risk.
Safer Website Planning & Pricing
Large web development projects reduce risk by starting with a “Discovery” phase. That defines the solution, at 10%-20% of an initial estimate for the full project. There’s no commitment to completing the project until it has been examined in enough detail to set a firm price.
I offer this risk-reducing advance consultation for small projects, too. Here’s how that works:
- Call me — or book a free call back. If you only need a simple site, I’ll be happy to confirm that.
- Otherwise, I’ll offer an optional Discovery phase to investigate your goals in more detail. For projects up to £3k, this costs just £300.
- If you decide to proceed, the Discovery fee reduces the project price. So it’s effectively free.
Website projects often prompt extra ideas during development. So this process can provide either a more reliable estimate, or a fixed-price quote based on a fixed scope of work and schedule. This means you get better plans, lower risk and a lower implementation cost, and I get a happier client.
Why Trust My Advice?
Online marketing is technical, so amateurs and unscrupulous marketers spread a lot of hype. So why am I any different?
Well, experience for starters. I’ve been doing this far longer than most. Not just since going freelance in 2005 specifically to help small businesses, either. I’ve been building websites since 1996, and helping small businesses get online since 1997 — and that’s not all.
Having helped to set up Which? Online (the Consumers’ Association ISP), I then ran and mentored its multiple-award-winning tech support team. You don’t do that without being extremely well-informed and genuinely keen to help others succeed.
Also, you need unbiased advice. Most web designers will only sell you the benefits of the type of site they specialise in. Offering everything from simple site packages to bespoke web design and web development lets me offer advice that’s focused on your needs.
Finally, my extensive expertise isn’t limited to web design. As a qualified programmer, I offer web development too, and have been designing graphics, writing, and promoting businesses offline since the early ’80s. That lets me see a much bigger picture than more specialised web designers and online marketers. I can help you join the dots.
I think we should talk. Do you?