Google Business Profile was Google My Business
Google Business Profile (GBP) — previously known as Google My Business (GMB) — is becoming more and more essential for small businesses hoping to thrive locally. Are you a local business keen to get more website visits from customers in your area? Then claiming and optimising your Google Business Profile (GBP) will let you:
- List your business location or service area on Google Maps and local search results
- Display key information in local searches like opening/closing times and contact details
- Boost your local search rankings to reach potential customers searching for related services or products in your area
Get Started With Google Business Profiles
Even if you’ve never set up your own GBP listing before, Google may have already created one for you to claim.… Read the rest “How a Google Business Profile Helps Local SEO”
Local SEO helps your site to rank for local keywords, like “dentist Cardiff” or “vet Bristol”. Good local SEO can get you featured in both the organic (unpaid) search results and the “map pack” that appears above them. That’s obviously good for sales. So how can you master local SEO?
In SEO, details matter. In fact, success with Search Engine Optimisation is largely built on two simple things — perseverance and attention to detail. The trick, of course, is to know which SEO details to pay attention to. A recent event reminded me of this, and happens to illustrate a couple of basic principles of SEO, so I thought I’d pass it on.